Junior - Identity for Procountor AI

Accountor Finago Ltd has various financial products. I worked in a cross functional team to create an identity for Procountor AI.

Cross functional Collaboration with a+ Lab & MarketinG

I worked with Accountor’s Innovation and AI team a+ Lab and Finago’s Marketing Team. My role was to facilitate workshops & ideate for AI identity and website. I also designed AI feature and it’s onboarding for Procountor. I was invited to work with these tasks as I had previously taken the Elements of AI online course by University of Helsinki.

Ideation Workshops

I was ideating and co-facilitating workshops to create an identity for Procountor AI. The product ended up being called Junior. The identity is engaged to Finago’s brand. We worked on defining identity, name, logo and symbol for the AI features in Procountor.

Website Content Design for Junior

After we had created the identity we started on working with the website. I ideated and co-facilitated a workshop with a+ Lab’s Service Designer and we worked together with the Marketing Team. We had couple of online workshops (on Miro) and meetings to create the layout and content for the website.

Would you like to see more? → Procountor Junior

Junior - AI Feature Design

Meanwhile working with the identity and the website I also worked on co-designing the AI feature for Procountor with the Service Designer. The first AI feature was designed for Purchase Invoice Postings. I also participated co-design the onboarding. We worked on Adobe Xd.

I also sketched a symbol for Procountor Junior inspiried by neural networks and a sprout. We co-designed it with couple of colleagues and the graphic designer gave the final touch for it.